AI Tool Profile

Clay

Clay is an AI-powered sales prospecting and data enrichment platform for building outbound workflows.

Company
Clay
Primary category
AI Automation Tools, AI Marketing Tools
Best for
Sales teams, growth teams, agencies, and founders building prospecting systems.
Pricing
Free and paid plans are listed on the official pricing page.
Free plan
yes
API
yes
Open source/open weight
no
Linked launches
1
Latest launch date
November 29, 2024
Last verified
2026-06-24

Verification & Sources

Status
Verified profile
Source links
1
Freshness
Verified June 24, 2026
Last verified
June 24, 2026
Last updated
June 24, 2026

Key source checks

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What It Does

Clay is an AI-powered sales prospecting and data enrichment platform for building outbound workflows.

Launch History

AI Automation Tools

Clay AI BDR workflow update

Clay published its AI BDR workflow guidance for using Clay in AI-assisted business development and go-to-market research.

Free: Yes API: Yes Open: No
Business-friendly
Kingy
7.2 / 10
Demo
6.8 / 10
YouTube
Medium

Worth tracking because it gives the tool a concrete, source-backed product history point. Teams should still verify current plan limits, availability, and workflow fit…